Department of Media - Public Relations
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who should attend?
This program is aimed at:
– Directors of the Media and Public Relations
-Department of companies and institutions
– All workers in this field who wish to develop their professional level
– All those wishing to apply for positions in this area, or to hold leadership positions in communication and public relations
objective
This program aims to:
– Qualification of specialized public relations cadres in the public and private sectors from corporate contacts to advertising
– Develop students’ skills in producing attractive content, targeted messages and strategic campaigns to communicate effectively with target audiences
– Learn how to protect the reputation of an organization or company in times of crisis
– Helping companies build lasting relationships with people most important to their success
– Learn how to talk in public and express yourself without ambiguity and how to defend customers during crises.
content
Program themes:
– Introduction to public relations
– Functions of a member of public relations
– Qualities to be provided in a public relations member
– The difference between the functions of a member of public relations in companies and in student activities
– Public relations and marketing functions
– The difference between public relations and marketing
– How to write “Porposal”
– How to write an official email in detail
– How to raise CV in the email correctly
Looking for higher education, at the postgraduate level (Master’s, Professional Doctorate) ?